"Professional Search Engine Optimization (SEO). Training" Do you want to learn professional search engine optimization (SEO), do you want to learn the complete A to Z guide of search engine optimization (SEO). Are you searching for professional search engine optimization (SEO) training, search engine optimization (SEO) course, beginners search engine optimization (SEO) course, SEO course or complete search engine optimization (SEO) training. If yes, indigenous i.t solution training institute (Online Training Ng) has brought an intensive training for people who want to learn professional search engine optimization (SEO) online at the comfort of their home or office. This powerful training cover the complete seven steps to search engine optimization success on google and other search engine. This professional training explains how to succeed at Search Engine Optimization (SEO) in seven steps. SEO, of course, is the art and science of getting your company, product, or service to show at the top of relevant Google or Bing searches, for free. With most customers turning first to Google, Bing, or other search engines, SEO is your free gateway to more inquiries, more customers, and more sales.
SEO = FREE ADVERTISING ON GOOGLE
Free advertising on Google? Yippie! On Bing? Double Yippie! But, here’s the rub: SEO seems really complicated. Is it “too good to be true?” Believe me, I understand your frustration with SEO and with the frauds, scoundrels, and dishonest robbers who plague my beloved SEO industry. I know the complaints, and I hear them often in my classes. Here are some of the most common complaints:
- We need to get our company to the top of Google for relevant keywords; our competitors are there, but we’re not!
- Our website sucks. It not only looks terrible, we don’t even show for our own company name!
- We hired an SEO company, spent several thousands of naira/dollars, and achieved nothing. So-called “SEO experts” are just thieves!
- I don’t understand computers, can’t write HTML, and I can’t do SEO. Help!
- I pay attention to Google, and SEO seems to change constantly: there’s no way we can keep up: Penguin, Panda, Semantic Search, and Mobile-Friendly Website Design. Doesn’t Google constantly change the rules? We hired an obscure third world SEO firm, they built 50,000 blog links, and now we have been obliterated by Google’s Penguin update.
- SEO is just too hard for anyone without a degree in Computer Science from University to be able to do. We give up! (They then start uncontrollably sobbing).
- We’ll just do AdWords (and spend thousands of dollars). Google clearly needs more money from struggling small businesses just like ours, so they can invest in self-driving cars and gourmet meals for their pampered employees!
I hear and feel your pain. I am just a regular guy, and I have been confronted with what I call techtimidation probably as much as you have.
TECHTIMIDATION = THE USE OF JARGON BY TECHIES TO INTIMIDATE MERE MORTALS
However, I firmly believe that a little education, a lot of hard work, and some common sense are all you really need to succeed in SEO. The computer nerds (and Googlers) would like us all to believe SEO is difficult – no impossible – without a computer science degree. Poppycock. Hokum. Hooey. Malarkey, Rubbish, Baloney and even B.S.! You can do SEO. You can succeed at it. It is easier than you think. The purpose of this training is to, first, make you believe in yourself, second, empower you with the basic knowledge of how the SEO game is played, and third, help you make a detailed SEO plan for your business. More on this later. Let’s return to SEO, the art and science of getting your product, service or company to the top of the search engines.
Google Algorithm Updates
Recent years have seen some terrifying Google search engine algorithm updates, namely Penguin and Panda. In a nutshell, Penguin has been an algorithm attack against “low quality” links, and Panda has been an algorithm attack against poor quality content. In addition, Google has recently penalized sites that are not “mobile friendly” and made major changes to local search results. Its Hummingbird update and other moves towards so-called “semantic search” have been moves to embed “artificial intelligence” into the Google search engine. Google, in short, has been busy changing the rules of the SEO game. Google makes changes, and we have to adapt. But here’s the good news: the basics haven’t really changed, and if you stick to the basics according to “white hat” SEO – you’ll be fine. Let me repeat that: the basics have not changed in SEO. This training will explain what not to do, and what to do, to succeed at SEO in this post- Penguin, post-Panda world. And, it will also educate you on the unchanged basic rules of SEO success. (If you don’t know what Panda and Penguin are… don’t worry – I’ll explain later). Back to SEO. What is SEO? SEO, of course, is the art and science of getting your company, product, or service to the top of Google’s organic (free) results. If you’re a seller of “industrial fans,” it means when customers search for “industrial fans,” they see your company’s product at the top of Google. If you’re a local business like a pizza restaurant or a attorney, it means showing at the top of Google for searches such as “pizza delivery” or “lawyers in Lagos.” Why is SEO so valuable? Simply put, SEO is valuable because nearly everyone turns first to Google to find products, services, or companies and because SEO costs nothing (other than knowledge, blood, sweat and tears). SEO, in short, is free advertising on Google! And there ain’t nothing better than free, is there? (Well, a few things, but please keep your mind on the subject at hand).
How the Process Works
Let’s step back and ponder how the marketing process works on Google. Customers turn to Google first to find new products and services, new companies and consultants. They tend to ignore ads, and they tend to read and click through on the organic listings that show on page one of Google, especially the top three positions. Looking at it from the perspective of a small business, Google is the beginning of a chain of very valuable marketing events. Ranking on Google for free means you are getting free advertising, free advertising means free clicks from Google, free clicks from Google mean free web traffic, and free web traffic means more sales inquiries and ultimately more sales. SEO essentially turns “free advertising” into “paid sales,” which if you think about it for a moment, is an incredible return on investment! (Note that for most of the training I will refer to Google rather than search engines in general, or Google, Bing, and Yahoo specifically. (By the way, Bing powers Yahoo’s search results, meaning there are really just two search engines in the USA, Canada, and Western Europe: Google and Bing). The good news is that the SEO methods to rank on Google will generally work just as well for Bing and Yahoo. It’s Google’s world, after all; we just live in it).
An SEO Checkup
Some questions for you:
- Do your potential customers use Google or Bing to find companies, products or services like yours?
- Taking a common search query relevant to your company (e.g., “industrial fans,” or“ best pizza ikeja”), do you see your company on Page 1 of Google, positions 1, 2,or 3? High on the page, or low on the page? Do you see yourself in the “local” results which occur for “local” searches such as personal attorney, CPA, or sushi?
- Taking a whole bunch of relevant keyword search queries (the “universe” of search terms by which customers might search for your company, product or service), do you generally show up on Page 1 of Google, positions 1-3? positions 1-10?, or not at all? If you generally appear on Page 1 of Google, and especially in the top positions 1, 2, or 3, for all your relevant keywords, you don't need to enroll for this training program. You pass with an A+. If you generally do not appear, then you need to enroll for this professional training program. You need help. If you have no idea what search word “queries,” “positions” on Google, or “high” vs. “low” on the page mean, don’t worry. Don’t feel stupid. You need help, and I am going to teach you.
Isn’t SEO Hard?
Well, that’s what Google would like you to think (so spend money on AdWords…) And that’s what many in the SEO industry would like you to think (so pay us big consulting fees, and don’t ask any questions!) I don’t agree. SEO isn’t easy, but it isn’t exactly hard either. I’ve taught thousands of people in my online and offline classes, and in corporate workshops, and I can confirm there is a lot of confusion about SEO. People think it’s hard, or impossible, or mysterious, and that’s simply not correct.
SEO IS EASY LIKE GETTING FIT IS EASY SEO, you see, is a lot like physical fitness. Although everyone can conceivably run a marathon, for example, few people make the effort to learn how and even fewer take the disciplined steps necessary to train for and ultimately finish a marathon. Does that make running a marathon easy? No. But does that make running a marathon hard? Not really. Like running a marathon, SEO is conceptually simple (exercise a lot, train with discipline, don’t give up) but practically hard (you have to work at it nearly every day). And, of course, the Olympic champions don’t just work hard, they work smart. That’s the beginning of the good news. If you just learn how to work smarter (not harder), you’ll find that SEO isn’t really that hard. And it gets better. For one thing, you probably aren’t really aiming to run an SEO marathon. You’re probably aiming just to “get in shape,” meaning to get to the top of relevant keywords that narrowly fit your industry and/or your geographic area. Your more modest goal of helping your business to get free advertising on Google via SEO means only basic knowledge is required, and only modest effort. Indeed, once a small business website is in decent SEO-friendly shape, my guess is about five hours a week on “Internet marketing” will suffice to keep you at the top of Google. Results vary, of course, as every situation is unique. But SEO is much, much easier than you’d think.
You’re Smarter than Your Competitors
Even better, in most industries, you’ll find that your competitors are not that smart! Most industries are not as competitive in SEO as you would think, and metaphorically speaking, you don’t have to run faster than the bear; you just have to run faster than your buddy! Let me rephrase that. You are not competing against Google! You are competing against your competitors, and they aren’t that much smarter than you. In fact, I bet they might even be dumber! Indeed, I’d wager that 90% or more of your competitors are doing little to nothing in terms of SEO. If you just make a modest effort, and if that effort is channeled with the effective knowledge I will teach you in this training, I’ll wager that there’s a very strong possibility that you’ll be on page one of Google, if not in the very top positions. As Yoda from Star Wars says: “Do. Or do not. There is no try.”
The Seven Steps to SEO Success
This training guides you through the seven steps to successful SEO. Along the way, we’ll set goals, understand technical details, and have fun. Along the way, I will be your “SEO fitness coach” to explain how it all works and to motivate you to keep trying. You can do this! Throughout this training, I will share with you other examples of businesses that understand SEO and succeed using the seven steps. The seven steps to SEO fitness are built on a philosophy of empowerment. Can you understand SEO? Yes you can! Can you implement SEO? Yes you can! It takes some knowledge, it takes some effort, but yes you can do it.
MEET THE SEO EXPERT
Well, first of all, who am I and what makes me an expert? My name Indigenous i.t solution training institute aka Online Training Ng, and I have been active on the Internet since 1994 (having invented the Internet along with Al Gore). I have been teaching SEO, AdWords, and Social Media since 2006 - online/offline, in nigeria and abroad. Over 3000 people have taken my paid trainings; over 25,000 my paid webinars. I love figuring out how things work, and I love teaching others! SEO is an endeavor that I understand, and I want to empower you to understand it as well. Don’t believe I’m good at SEO, check our search engine optimization (SEO) training category on our training website (you’ll see our different search engine optimization (SEO) training there), Clever, huh? Uncle? Give up? Still don’t believe me? Call me up, or email me before you register for this professional training program, and I’ll give you reference examples of my SEO clients (who don’t want their competitors to know about me).
WHY THIS TRAINING IS DIFFERENT
There are quite a few training on SEO out there! There are millions of blog posts! There are thousands of SEO consultants! There are hundreds of crazy harebrained schemes… But there is only one professional SEO training: the Professional Search Engine Optimization (SEO) Training.
How is a workbook different from a book? Here’s how.
First of all, this our professional search engine optimization (SEO) training book package workbook speaks in practical, no-nonsense English. Whereas most of the SEO videos out there are by experts for experts, this workbook explains SEO in plain English and does not get lost in the details. Most business people don’t need to know every gory detail about SEO; rather they need practical, hands-on advice about what to do first, second, third and so forth. The professional search engine optimization (SEO) training book package Workbook is as much about “doing SEO” as it is about “understanding SEO.” Secondly, the professional search engine optimization (SEO) training book package Workbook is hands-on. Most SEO videos are meant to be passively watch. Professional Search Engine Optimization (SEO) Training Book Package Workbook, by contrast, gives you “hands on” worksheets and deliverables. In fact, each lesson ends with a deliverable marked in red. Each lesson also has TODOS (marked in BOLD ) because a workbook is not just about reading, it’s about doing and succeeding. Third, while most videos are outdated on the day they are published, the professional search engine optimization (SEO) training book package Workbook connects to up-to-date Internet resources such as free SEO tools via the companion SEO Toolbook, and hands-on videos that show you how to succeed. After all, in the 21st century, a “how to” training should be more than a training, shouldn’t it? It should be a gateway to up-to-date knowledge. I truly enjoy the teaching of SEO,
WHO THIS TRAINING IS FOR
I have introduce this professional SEO training for the following groups of practical business folk:
- Small Business Owners. If you own a small business that gets (or could get) significant customer traffic from the Web, this training is for you.
- Small Business Marketers. If you are in charge of marketing for a small business that gets (or could get) significant customer traffic from the Web, this training is for you.
- Marketing Managers. If you lead a Web team of inside or outside bloggers, SEO content writers, or other Internet marketing technicians including external SEO companies, this training is for you.
- Web Designers. If you design websites but want to design sites that not only look good but actually succeed at Google search, this training is for you.
- Non-profit Marketers. If you work at a non-profit or governmental agency that depends on Web search traffic, then this training is also for you.
- Anyone whose organization (and its products, services, or other offerings) would benefit from being at the top of Google, for free, can benefit from the professional search engine optimization (SEO) training program
OUR TRAINING COURSE CONTENT AT A GLANCE
- Attitude
- Goals
- Basics
- Keywords
- Keyword Worksheet
- Page Tags
- Website Structure
- SEO Audit
- Content SEO
- Press Releases
- Blogging
- Link Building
- Social Media
- Local SEO
- Metrics
- Learning
And many others, You will learn many things in this powerful training which I can't mention here.
NOTE -: Our Professional Search Engine Optimization (SEO) Training Book Package is well details, come with pictures and illustrations that even a dummies can understand it. The training book is an electronic version which you can read on your Android phone, iphone, iPad and computer system. We are still going to train you one on one live online through WhatsApp and others, we will train you till you become a professional in search engine optimization (SEO). the training fee is just 180usd, certificate will also be issued after completion of the training program. You can Register Here or Whatsapp, call or message us on 2349077269910 - 2347068895656. you can also email us at indigenousi.tsolution1@gmail.com to register. Register today and learn the complete A to Z guide of professional search engine optimization (SEO).
